• Students will know the funding history of US Memorials on The National Mall
  • Students will be able to effectively use color theory methods in a work of art




3.1.4 Describe how the illusion of 3-D objects are depicted in 2-D works of art.

3.1.6 Identify and describe a contour drawing of an object found in the environment.

3.1.11 Identify and describe representational, abstract and nonrepresentational works of art.

3.3.6 Explore and form an opinion about public art and design in the neighborhood, such as monuments, parks, plazas, murals, buildings, and bridges. Explain how these structures contribute to the cultural life of the neighborhood.

3.5.2 Represent and construct architectural features (e.g., arches, columns, symmetry, domes, post and beam) identifying mathematical concepts.

3.5.5 Identify artists in the community who create different kinds of art (e.g., prints, ceramics, paintings, illustrations, sculpture, and buildings).

4.1.1 Identify various types of lines (e.g., straight/curved, thick/thin, long/short, vertical/horizontal/diagonal, contour, ruled lines, calligraphy, and other freehand studies from observation, imagination, and schematic studies).

4.1.5 Identify pairs of complementary colors (e.g. yellow/violet; red/green; blue/orange) and discuss how artists use them to communicate an idea or mood.

4.2.4 Draw people in proportion to objects found in nature or in their environment.

4.2.9 Use additive and subtractive processes in making sculptural forms.

4.3.3 Describe an historic district observing the architecture and landscape; speculate how it has changed since its original construction.

4.3.8 Identify and describe how a person’s own cultural content influences responses to works of art. Create a composition that illustrates a personal cultural celebration.

4.5.3 Draw diagrams, maps, graphs, timelines, or illustrations to communicate ideas or tell a story about a historical event.

5.1.6 Distinguish and describe the concept of proportion (e.g. in face, figure) and scale used in works of art.

5.2.3 Draw a figure study using the conventions of facial and figure proportions.

5.2.7 Draw a landscape showing foreground, middle ground and background using overlapping to demonstrate perspective in a real or an imaginary scene.

5.2.9 Communicate values, opinions, and/or personal insights in an original work of art.

5.3.8 Research the role of visual art and arts during the Harlem Renaissance, exploring how visual arts reflect society and relate to other art forms (e.g. music, dance & theatre).

5.4.3 Develop and use specific criteria individually and in groups to assess works of art.

5.4.4 Using specific criteria, students assess their own works of art and describe what changes they would make for improvement.

5.5.4 Design a poster that illustrates a theme.


Fundraising Literature of National Memorials

  • 9/11 in New York City
  • Vietnam Veterans Memorial - Washington, DC
  • Martin Luther king, Jr. Memorial - Washington, DC
  • Lincoln Memorial - Washington, DC

Posters for Fundraising Efforts

  • 9/11 in New York City
  • Vietnam Veterans Memorial - Washington, DC
  • Martin Luther king, Jr. Memorial - Washington, DC


WWII Memorial
Poster of the Civil Rights Movement
- March on Washington for Job and Freedom

Public Law 103-32

Download this file

Honor King [http://new.gilderlehrman.org/sites/default/files/imagecache/inline-3col-float/content-images/06125p1_0.jpg]

March on Washington [http://www.crmvet.org/crmpics/posters/mow-flyer.jpg]

Iwo Jima Memorial Fundraising Poster

Warm Up

The National World War II Memorial was funded almost entirely by private contributions, as specified in Public Law 103-32. The campaign received more than $197 million in cash and pledges. Support came from hundreds of thousands of individual Americans, hundreds of corporations and foundations, veterans groups, dozens of civic, fraternal and professional organizations, states and one territory, and students in 1,200 schools across the country. (wwiiwarmemorial.org)

What are some of the challenges that you would face in having to raise funds for a Civil Rights memorial?

New Material

Memorials and Museums are not cheap they are actually very expensive to conceptualize and to construct. That is one of the main reason that the Federal Government no longer pays for the construction of memorials and monuments they are all paid for through private funds until they are dedicated then turned over to The National Park Service.

Lincoln Memorial 1914 - $2.9M
Vietnam Veternan's Memorial 1982 - $9M
WWII Memorial 2004 - $175M
Martin Luther King, Jr. Memorial 2011 - $120M

COLOR THEORY: color theory is a body of practical guidance to color mixing and the visual effects of specific color combination.

  • Discuss in groups what color combinations work well together: Complementary red/green, blue/orange, yellow/violet, black/white

FONT: A font is a typeface, or the style of lettering that is used in a publication.
Point Size is the height of the font. A 7pt point font is the average size of the lettering in a standard newspaper. The Headline font is the largest font in the publication usually 5-6 times bigger than its accompanying text.


Looking at the Posters that have been provided as well as posters that you are familiar with in your own environment...

What are some of the Key Elements in each of them?

Why do you look at one poster over another? Is it the color in them? Is it the type of lettering in them, is it the figures in them? When you can effectively answer these questions you have a basic grasp of design.

Understanding that the purpose of this poster is to raise funds for your monument, what are some of the key elements that need to be included. In designing your poster utilize effective fonts and a supportive color theory to portray your intent.


  • The posters should be 18x24 in size
  • Name of Monument
  • Date and Time of the Event
  • Cost of the Event
  • Share that the funds will be used for fundraising efforts


An effective poster operates on multiple levels ... source of information conversation starter advertisement of your work summary of the eventclear of intent

Once again the assessment is designed to be peer participatory. Each poster would be posted around the room. Each student would be given a pre-determined about of money. And they would donate to each poster as they see fit but solely on the content of the poster as it relates to the fundraising efforts of the monument.

What are some of the characteristics of the poster that received the most funds, did they follow any of the typical color theory conventions or did they use some other method. Why was this newer concept effective.

What fundraising

Closure and Reflection

Okay, we have the who, what and the how. We have raised a sufficient amount of funds for our monument of_______________ that will be built. Now we have to figure out where and exactly what will it look like. Lets now focus on where the monument will get a chance to go.